Daily Nutrition Bites

Finally! A daily nutrition bite your picky eater will love, and that gives them what they actually need.

Real fruit and veg, 15 essential vitamins and minerals, four crunchy Owlies a day.

Try Owlies Daily 28 daily packs. Cancel any time.
6whole-food
ingredients
15essential
nutrients
0added
sugar
4Owlies
a day
Owlies Daily, 28 daily packsOne 7 g daily pack

Some days they eat everything. Some days it all comes back.

Monday it's berries by the handful. Tuesday the same bowl sits there until you give up and clear it.

You can put good food on the plate. You can cut it into shapes. You can sit there and wait it out.

What actually gets eaten was never up to you.

So we built something that doesn't depend on whether today is a good food day.

Four crunchy bites. Real fruit and veg. The vitamins and minerals kids tend to miss when eating is inconsistent.

A new format

Designed for your kid. Not for you.

Kids don't pick food because it's good for them. They pick what's fun to hold, loud to bite, and exactly the same every time. Every snack company in that aisle has known it for decades.

So we started there.

Owlies are shaped like little owls, because a shape is a reason to reach for something. They crunch and then dissolve, which is the texture kids chase in the snacks you'd rather they skipped. They taste like berries, because they mostly are berries.

The 15 vitamins and minerals came after. That part is for you.

Not a gummy. Not a pill. Not a powder you mix at seven in the morning. Four crunchy little owls, once a day.

How it works

1

Open one daily pack

7 g, sealed, one per day. Lunchbox, glovebox, kitchen counter.

2

Give them 4 Owlies

Crunchy, berry-forward, gone in about a minute.

3

Real fruit and veg

Six whole-food ingredients, freeze-dried, nothing reconstituted.

4

15 essential nutrients

The vitamins and minerals inconsistent eating tends to leave short.

That's it.

Food first.

Owlies start with things you'd recognise in a fruit bowl.

BlackberriesBlackberries
LemonLemon
RaspberriesRaspberries
Purple Sweet PotatoPurple Sweet Potato
BananaBanana
BlueberriesBlueberries

Then we add 15 essential vitamins and minerals, to help fill the everyday gaps that come with inconsistent eating.

The 15.

Per daily serving of four Owlies.

Vitamin A450 mcg RAE
Vitamin C45 mg
Vitamin D310 mcg
Vitamin E7.5 mg
Thiamin (B1)0.6 mg
Riboflavin (B2)0.65 mg
Niacin8 mg NE
Vitamin B60.85 mg
Folate200 mcg DFE
Vitamin B121.2 mcg
Biotin15 mcg
Pantothenic Acid2.5 mg
Iodine75 mcg
Zinc5.5 mg
Selenium27.5 mcg

Provisional formulation targets. Levels may change during formulation and testing. Owlies are designed to sit alongside a varied diet, not to replace fruit and vegetables.

Why we made it

Kids' supplements have been some version of sugar for decades. Sweet chewable tablets, then gummies, now gummies in nicer packaging.

We wanted another option on the shelf.

So Owlies start with real fruit and veg, freeze-dried into crunchy bites, with the essential nutrients added on top. Different format, same job.

28 days of Owlies Daily

One pouch. 28 individually sealed daily packs. Four Owlies each.

Owlies Daily pouch
  • 28 daily packs, 7 g each
  • 4 crunchy Owlies a day
  • 6 whole-food ingredients
  • 15 essential nutrients
  • No added sugar
  • Made for ages 4 and up
Cancel any time Full refund if we don't ship

This is a pre-order for a product currently in development. Final ingredients, nutrient levels and packaging may change during formulation and testing. If Owlies Daily does not go into production, you get a full refund.

Because perfect eating was never the goal.

No child eats a rainbow every day. Most adults don't either.

What Owlies is meant to do is smaller than that. Take one thing off the list. Stop the mental arithmetic at the end of a day where dinner went untouched.

Four bites, once a day, and the rest of the meal can be whatever it ends up being.

Questions

What age are Owlies for?
Made for children aged 4 and up. As with any small crunchy food, kids should be sitting down and supervised while eating.
Will my picky eater actually eat them?
They're berry-forward and a little tart, the way freeze-dried fruit tastes, and they crunch and then dissolve rather than staying chewy. That texture is the reason we chose this format. We can't promise your child will love them, which is why you can cancel or get a refund.
How many does my child eat per day?
Four. That's one 7 g daily pack. A pouch holds 28 of them, so a full month.
Is there added sugar?
None. What sweetness there is comes from the fruit itself. No juice concentrate either.
Do Owlies replace fruit and vegetables?
No, and we wouldn't want them to. Owlies are a small daily serving designed to sit alongside whatever your child actually eats, not to stand in for a varied diet.
Why not just use a normal multivitamin?
You can. The difference is the format and the base. Most kids' multivitamins are a sugar or gelatin carrier with nutrients added. Owlies start with real fruit and veg, then add the nutrients. If your child already happily takes a gummy every morning, you may not need this.
Can I use Owlies if my child already takes a multivitamin?
Owlies are designed as a daily multivitamin in a different format, so they're meant to take the place of one rather than sit on top of it. If you're combining supplements, check the totals with your paediatrician.
Are these a supplement or a snack?
A daily nutrition product that happens to eat like a snack. The serving is small and fixed at four bites a day, which is what makes it a habit rather than something to graze on.
Why is the serving so small?
Freeze-drying removes almost all the water, so 7 g of finished Owlies represents considerably more fresh fruit and veg than it looks. The serving is sized around the daily nutrient targets, not around filling anyone up.
What vitamins and minerals are included?
Fifteen, listed in full further up this page. Those levels are provisional formulation targets and may change during formulation and testing.
When will orders ship?
First pouches ship January 2027. Subscriptions don't bill again until then.
What happens if the product does not go into production?
You get a full refund, and we'll tell you why. We'd rather not ship something than ship something we wouldn't give our own kids.

One less thing to think about on the bad food days.

Four crunchy owls, once a day. Real fruit and veg, 15 essential nutrients, no negotiation required.

Try Owlies Daily